Triodos Bank is one of Europe’s leading sustainable banks, whose mission is to make money work for positive social, environmental and cultural change. We are excited to be recruiting for the role of Digital Marketing Officer to join us on a 12-month FTC.
Reporting to the Digital Marketing Manager you will implement the development and maintenance of Triodos UK’s online channels. The role will involve all aspects of campaign planning, customer journey optimisation and project management. You will manage all online change requests, ensure the online channels are functioning 100% accurately, are compliant and up to date. You will ensure that all online channels are in synergy – and are to their full potential when considering the overall business and marketing strategy of the Bank. You will be the key user of our eCRM tool – Selligent and our website’s CMS.
-Content Updates – Responsibility for regulatory and campaign updates
-Training other key users on the Contact Management system and delegating updates to key users - PR / Events / -Marketing Officer etc.
-Training other key users on eCRM system and overseeing its use for all outgoing Marketing Communications mailings
Manage and have responsibility for the Change Request process and be main point of contact for central web management
-Represent marketing in inter-departmental projects on behalf of the team and TBUK
-Lead delivery of email campaign creative and implement an eCRM programme to all customers and potential customers using Selligent. Develop the use of the system considering customer life cycles from lead generation, lean nurturing through to acquisition, consideration and retention
-Support Digital Marketing Manager with web analysis and reporting using Piwik Analytics, including 'goal funnels' and traffic trends recommending site content amends to achieve higher funnel conversion rates
-Support analysis of paid digital campaign activity including UTMs, Google Adwords and Programmatic activity
Implement TBUK PPC and SEO activity, along with the Digital Marketing Manager
Comply with all regulatory obligations and internal governance to help ensure ethical behaviour which delivers fair outcomes for TBUK customers
-Triodos Bank is proud of its culture, ethos and ability to make a positive change in society. It is important that candidates evidence a strong commitment to Triodos Bank’s core values of ethical sustainability and transparency, as -well as the personal qualities to live these values.
To be successful in this role, you will have a great understanding of digital tools and applications and ever evolving market. You will have had hands-on experience in CMS systems, considering online user experiences and customer journeys, an understanding of optimising websites for conversion and SEO. You will ideally have knowledge of an eCRM system, with regards to both data management, manipulation, as well as branding, customer journeys and messaging hierarchies. Proven ability to monitor many diverse tasks and the ability to work under pressure.
What we offer
In return for your commitment and hard work, you will be rewarded with a competitive salary of up to £33,000, depending on experience, plus a benefits package including:
-Non-contributory pension scheme from your first day of 8% in year 1 and 10% from year 2 onwards
-Life Assurance (worth 4 times basic pay)
-Income Protection - 75% of basic pay after 13 weeks sick and following six months service
-Private Medical Insurance
-A Health Cash Plan
-Vitality Leave – After each 7 years of service, you will be able to take a sabbatical of up 3 months
25 days (FTE) plus bank holidays per annum with additional increase in holiday though length of service (up to 5 days FTE)
-A buy and sell holiday scheme of up to 5 days (FTE) to maximum of 30 days
-Season Ticket Loan available for commuting into the office
-A wellbeing allowance of £100 a year
-Voluntary benefits, including discounts and cycle to work scheme
Triodos embraces flexibility and diversity in the workplace and is proud to be a Living Wage Employer and a Disability Confident "Committed" employer. Should you wish to discuss flexibility in any way, please do let us know in your application.
Please note, Triodos Bank reserves the right to bring forward the closing date of any of its vacancies if we receive a suitable number of high-quality applications from which to make a shortlist. We recommend that you apply for one of our roles as soon as possible rather than wait until the published closing date.